Prabal Gurung Fall 2011 campaign: Passionate red

Prabal Gurung Fall 2011 campaign

Prabal Gurung Fall 2011 campaign featuring Julia Saner, shot by Daniel Jackson, styling by Tiina Laakkonen. Are you in the mood for fall already? I opened the season with Givenchy haute couture and continued with Alexander McQueen to make use of these precious last moments before the Spring 2012 fashion weeks commence and make Fall ... Read more

Cut It Out: Sequins and octopuses

Cut it out Spring 2012 top

[vimeo]http://vimeo.com/23216667[/vimeo] Cut It Out is a Hong Kong/Milan-based label in love with sequins. They shot a short film titled "Sinapsi" (Synapses) to present their Spring/Summer 2011 collection. Do you notice similarity between sequins and the octopus's suction cups? If you read Dressful often, you probably know I'm slightly obsessed with finding those peculiar connections between ... Read more

Alexander McQueen Fall 2011 ad campaign

Alexander McQueen Fall Winter 2011 2012 ad campaign

Fresh out: ad campaign for Alexander McQueen Fall/Winter 2011/12 "ice queen" collection by Sarah Burton, featuring model Raquel Zimmermann, shot by David Sims. I love how the focal point of this campaign isn't necessarily clothes, it's more about creating atmosphere and setting the sinister and beautiful McQueen mood. It reminds me of posters for epic, ... Read more

It's not what you wear, it's how you wear it

zara-top-dressful

I like it when clothes from H&M, Asos or Zara look like Dior. It pokes fun at high fashion's exorbitant cost* and proves that the impression given by clothes (expensive/cheap, put-together/random) depends entirely on the wearer. So actually, I like it when people wear clothes from cheaper brands like they're Dior (I'm using Dior as ... Read more