The World Cup mania has descended upon us. I'm the last person to be glued to the screen, eating pizza and shouting obscenities at the referee. But for the purpose of this blog, I'm interested in how the World Cup has influenced this season's fashion.
The answer is: a lot. As usual, Prada did it first with their ubiquitous football socks. Their Spring/Summer 2014 collection mesmerized us as early as September 2013. Other press releases about stylish World Cup gear started trickling into my inbox a fortnight ago. In the world's timing, they were right on time. But in fashion's timing, they were already late. Fashion moves faster than footballers.
LPD New York Team Ghesquière printed cotton-fleece sweatshirt, £125
Adidas Brazuca Official Match Ball, £100
Toga Jersey and mesh dress, £180
Nike Woven Lined Women's Football Shorts, £13
TOMS World Flags Women's Classics, £39.99
Urban Outfitters World Cup Billy Berg Sock, $8
The Football Pocket Bible, £9.99